SEO stands for ‘search engine optimisation’. Essentially, it’s the process of enhancing the visibility of a website on organic search engine result pages.
This effectively helps to generate more unpaid quality traffic to your website and deliver great results for your company in terms of lead generation, online sales and brand awareness.
So for example, if you were a Digital Marketing Agency like Cariad Marketing, you would want your website to rank on page one on Google if someone typed in the search: Digital Marketing Agency.
A successful SEO campaign goes beyond adding the relevant keywords to a website and hoping for search engines to reward you for the effort.
It’s both a technical and non-technical process for which you need a strategic approach with clearly defined measures of success.
Your SEO Team will audit your current website and devise a unique and comprehensive strategy for optimising it with keywords designed to help you achieve your business objectives. We also report our progress every month so you’re always in the know.
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