Name: Lesley Willies
When did you join Cariad Marketing? October 2014
What do you enjoy most about your role? Having worked as a freelance journalist/copywriter for many years I love being part of a team. The enthusiasm, dedication and motivation of my fellow colleagues is infectious. (And I do enjoy a good chat!)
What’s your proudest achievement to date at Cariad Marketing? Helping the company and individual colleagues achieve the recognition they deserve by entering them in to a variety of local and national business awards. Writing the entries is a constant reminder of what a great company Cariad is.
Where do you see the future of digital marketing going for brands? Well I’m going to say it’s all about great content aren’t I?! Informative, relevant and concise copy is always going to be important. It doesn’t matter how amazing your marketing is – if your audience doesn’t understand what you are offering it’s all a bit pointless.
And finally … where’s your favourite place to lunch in Hertford? I love Loch Fyne. The food is delicious and because it’s fish I can convince myself I’m being healthy and thereby justify a dessert!