Our Web Developers follow coding standards and best practices to improve readability of source code, which allows other Developers with the same skill set the ability to work on the website if need be. This gives our clients peace of mind that they’re never tied to a single Developer or Agency if unknown situations occur. As well as clear code, we also ensure that content is easy to manage by carefully considering the user experience of the WordPress admin area. We design the back-end of the website so that adding content is really easy, dynamic and not admin intensive. You don’t need coding or design experience to manage our websites.
Web Development is usually the activity that takes place after the web design stage, assuming it is a new website project. Although we’re often tasked with fixing or improving websites that are already built and assuming those developers have followed coding conventions, we should be able to help out. If we can’t for whatever reason, our Client Services team will explain everything to you in plain English and propose alternative solutions.
WordPress offers lots of free and premium plugins to boost your website’s functionality and it can be difficult to resist the temptation of downloading shiny new features so easily. However, they can come at a cost when too many plugins are installed because they increase the amount of code required to run the website. Therefore, site speed is dramatically affected, especially when poorly written plugins are active too. We only use plugins that we trust and only if they’re absolutely necessary. We strive to minimise plugin use by building functionality directly into the website which results in faster websites.
Once the website design has been approved, the build stage begins. A development plan will have been written up to keep things on track and provide key information.
When the build is complete, we test it on all major browsers and devices to ensure it doesn’t have any bugs. A comprehensive checklist ensures all tasks have been completed.
After testing, usually with placeholder content in place, the real content is added. This will have already been written or prepared by our copywriter.
At this point the SEO team will jump in to work their magic. They may spot further improvements so the Developer will tweak the code to address it if need be.
Before putting the website live, one last sanity check is undertaken and a list of all post-live tasks is created and briefed to the relevant people.
To keep the website performing well after launch we have a routine process in place to monitor and improve site speed, 404s, security, platform updates and more.
Bespoke web development
Fully scalable structures
Specialist WordPress Developers
Excellent user experiences
Beautifully responsive functionality
Alignment with coding standards
UK-based cloud hosting
Maintenance and support packages
Generally speaking, and dependent on the technical specification, your website will be launched within six to eight weeks from receipt of a signed purchase order and payment, providing all necessary content and information have been supplied.
We use three different hosting suppliers and will advise accordingly based on the size of your website, the functionality required and expected traffic.
Yes – most of it. Each website Cariad Marketing creates comes with a CMS (content management system). This means you can edit the text on the pages as often as you like and change things like special offers, photos, prices etc. You will be given full training on the use of the simple CMS (content management system) and this is included in your website package.